by Nick Pegley | Jul 22, 2025 | Blog
A recent Marketing Brew feature underscores an important shift in audience expectations, particularly among Gen Z consumers. This group is now the most marketing-aware cohort in the United States, and they respond differently to digital content than previous...
by Nick Pegley | Jul 21, 2025 | HubSpot Tips
A well-maintained CRM delivers greater marketing precision and sales efficiency. One of the most practical ways to achieve this within HubSpot is by creating and using custom contact properties. These properties allow businesses to classify contacts in ways that align...
by Nick Pegley | Jul 18, 2025 | HubSpot Tips
As of July 2025, HubSpot has released a beta feature that extends Kanban functionality within the Sales Workspace. Sales professionals can now view and manage not only Deals, but also Tasks, Leads, and Contacts in a visual board format, directly within the workspace...
by Nick Pegley | Jul 18, 2025 | HubSpot Tips
Titles remain one of the most influential elements in determining both search ranking and user engagement. Within HubSpot, where content production and performance tracking are integrated, refining your blog post titles presents an opportunity for measurable SEO...
by Nick Pegley | Jul 17, 2025 | Blog
Video advertising has become markedly more accessible to small and mid-sized businesses, not through expanded budgets, but through recent developments in generative technology. The Interactive Advertising Bureau (IAB) reports that nearly 90 percent of advertisers are...
