by Nick Pegley | Jul 30, 2025 | HubSpot Tips
Landing pages are among the most valuable tools in a marketing system. They convert anonymous traffic into identifiable leads and provide a focused path for engagement. Yet too often, small businesses dilute their effectiveness by including multiple competing messages...
by Nick Pegley | Jul 29, 2025 | HubSpot Tips
Email remains one of the most direct and cost-effective marketing channels available to small and mid-sized businesses. Yet too often, email performance is evaluated solely by open rates or general impressions. HubSpot provides detailed engagement metrics that, if...
by Nick Pegley | Jul 23, 2025 | HubSpot Tips
Prompt follow-up is one of the most consistently overlooked factors in small business marketing. HubSpot’s automation features make it possible to configure reliable, context-sensitive follow-up emails that reduce lead fatigue and improve conversion rates...
by Nick Pegley | Jul 23, 2025 | HubSpot Tips
Maintaining complete and accurate contact records remains critical. HubSpot’s Inbox Automation feature can assist by quietly filling in missing contact properties using information extracted from email signatures. The mechanism is straightforward. When a connected...
by Nick Pegley | Jul 21, 2025 | HubSpot Tips
A well-maintained CRM delivers greater marketing precision and sales efficiency. One of the most practical ways to achieve this within HubSpot is by creating and using custom contact properties. These properties allow businesses to classify contacts in ways that align...
by Nick Pegley | Jul 18, 2025 | HubSpot Tips
As of July 2025, HubSpot has released a beta feature that extends Kanban functionality within the Sales Workspace. Sales professionals can now view and manage not only Deals, but also Tasks, Leads, and Contacts in a visual board format, directly within the workspace...
