by Nick Pegley | Dec 29, 2025 | Blog
Recent developments across search platforms, advertising systems, and privacy standards have quietly reshaped how effective marketing works for small businesses. At SMBinfo, the conversations we are having with clients are less about chasing new tactics and more about...
by Nick Pegley | Aug 1, 2025 | HubSpot Tips
HubSpot’s lead scoring framework provides a structured method to evaluate leads across two dimensions: Fit and Engagement. Rather than relying on a single composite score, organizations can now independently assess how well a contact aligns with their Ideal Customer...
