by Nick Pegley | Aug 22, 2025 | HubSpot Tips
The pressure to show marketing return on investment is constant. Yet too often, campaign reporting in HubSpot becomes inconsistent because the data foundation is weak. One of the most overlooked areas is UTM tracking. Without a structured approach, the same channel or...
by Nick Pegley | Jul 17, 2025 | Blog
Video advertising has become markedly more accessible to small and mid-sized businesses, not through expanded budgets, but through recent developments in generative technology. The Interactive Advertising Bureau (IAB) reports that nearly 90 percent of advertisers are...
by Nick Pegley | Jun 20, 2025 | Blog
Accelerating Possibility for the Underserved Majority The Old World For many years small and mid-sized businesses (SMBs) have lived in a technology world built for someone else. Marketing was fragmented, systems were underutilized, and execution lagged behind...
by Nick Pegley | Jun 16, 2025 | Blog
I’m excited to share the launch of SMBinfo, a marketing services firm dedicated to helping small and midsize businesses get more from their investment in HubSpot, digital marketing, and AI. Sales and marketing are changing rapidly due to AI, in both good and bad ways....
